People & Planet: A
Win-Win Solution
Fighting Poverty & Climate Change
In recognition of a dual impact on global inequality and climate action, our ReWrite Our Story initiative is now formally listed as a UN 2030 Acceleration Action. Every $20 donated to the program is used to:
RELIEVE POVERTY – Fund one full day of work and fair income for people living in extreme poverty
RESTORE NATURE – Plant 100 mangroves on your behalf at a vital reforestation project in Africa
REMOVE CARBON – Sequester around 1 ton of CO2 for you in a typical 12 months after time of planting
REDUCE EMISSIONS – Encourage low carbon lifestyle choices through our Sustainable Solutions series
Also, if you simply opt to donate $20 a month (or $240 a year), Purpose on the Planet will plant an additional 100 mangroves (for 1300 in total), so that you can become “Climate Positive”, as a result of removing in a year around 10% more CO2 from the air than the average US carbon footprint!
In all cases, you will be contributing to a 3-pronged climate change action plan that also works to impact 12 of the UN’s 2030 Global Goals, designed to “end poverty, protect the planet and ensure prosperity for current and future generations”. Join now or read on to learn more!
“Never doubt that a small group of thoughtful, committed, citizens can change the world. Indeed, it is the only thing that ever has.”
Margaret Mead
Lowest possible cost for greatest positive impact for both people and planet
Purpose on the Planet is an approved 501(c)3 organization and one of a small number of non-profits where 100% of our team works on a volunteer basis. This means you can be confident your charitable contribution—100% of it—directly supports our mission. We focus our reforestation in Africa because of the same fundamental desire to maximize the human and climate action impact from our donations. As this video shows, the conditions at our project location in Madagascar enables us to multiply several-fold the social and environmental benefits of every dollar committed, so we can alleviate poverty at the same time we increase the volume of CO2 removed from the atmosphere.
The ReWrite Our Story program is now formally listed by the UN as an SDG (Sustainable Development Goals) Acceleration Action. Our global planting partner, Eden Reforestation Projects, is also recognized by the UN as one of its partnership programs and also has the GuideStar Platinum Seal, the highest level that can be awarded for operational accountability and transparency. Since 2005, Eden has pioneered a unique “Employ to Plant” methodology, which is the transformative component that ensures all of our contributions address global inequality by providing sustainable livelihoods for villagers living in extreme poverty.
10 powerful reasons for making an impact
the power of an “employ to plant” approach
Choose the Change You Create
ReWrite Our Story provides an opportunity to participate in a holistic 4-part action strategy, that works to fight poverty today, protect the planet tomorrow, and transform land and lives forever at our dedicated reforestation location in Madagascar, the fourth largest island on earth. Every $20 donation that we receive is uneqivocally applied to accomplish 4 meaningful outcomes:
RELIEVE POVERTY – Fund a day of fair wage employment in a country with the world’s third highest rate of extreme poverty
RESTORE NATURE – Plant 100 mangroves as part of reforestation efforts on an island where 90% of forests have been destroyed
REMOVE CARBON – Sequester around 1 metric ton of carbon dioxide in a typical 12 months after time of planting
REDUCE EMISSIONS – Inform your future lifestyle choices through our Carbon-Literacy newsletter series, Sustainable Solutions
RELIEVE POVERTY
Fight poverty by creating sustainable livelihoods for vulnerable communities in Africa through our unique “Employ to Plant” program
REMOVE CARBON
Draw upon the natural super-powers of mangroves, which sequester carbon at a rate 2-5 greater than a mature tropical forest.
RESTORE NATURE
Accelerate reforestation on an island that is being impacted by climate change and where 90% of primary forests have been destroyed
REDUCE EMISSIONS
Receive the latest insights on a carbon-sensitive lifestyle and circular approaches through our monthly Sustainable Solutions newsletters
Become a champion for Climate Positive living and human well-being for just $20 a month
If you choose to contribute $20 a month (or $240 a year), Purpose on the Planet will plant an additional 100 trees for you, so that you can become Climate Positive as a result of planting 1300 trees and removing in a year around 10% more carbon from the air than the average US carbon footprint! In total, your donation provides a 3-pronged climate change impact as well as creating 13 days of work and fair income for people living in extreme poverty, so you will not only offset your own annual carbon footprint but also create a personal ripple effect of positive change in 4 areas vital to the welfare of current and future generations.
Climate Action & Sustainability
RECLAIM 16 TONS OF CO2 BY PLANTING 1300 TREES
When you commit to a $20 a month or $240 a year, Purpose on the Planet will plant an additional 100 trees on your behalf. In a typical 12 months after time of planting, a total of 1300 mangroves will reclaim around 16 metric tons of carbon dioxide. You will therefore receive a digital Climate Positive confirmation conveying your carbon negative status for the year, based on offsetting 10% more than the average US footprint of 14.5 metric tons (as calculated for 2022 by Statista).
At the same time that your donation is making this real difference removing existing carbon, it will also enable you to lower your own future emissions. Our informative Sustainable Solutions monthly series, which is made available to all of our Climate Positive donors, provides a personal road-map for creating a low-carbon lifestyle by reducing emissions from key carbon source areas, such as food, travel, energy and personal products.
Poverty & Food Insecurity
ADDRESS POVERTY THROUGH AN EMPLOY TO PLANT APPROACH
Aside from the carbon reduction benefits of planting trees at scale, your donations will also transform lives by providing livelihoods for those in extreme poverty in Africa—all through the breakthrough “Employ to Plant” philosophy. In fact, our standard Climate Positive membership creates 13 days of steady work and fair income for communities in Madagascar. This fourth largest island on earth has the third highest rate of extreme poverty globally and is now also enduring the world’s first climate induced famine.
Environmental & Wildlife Conservation
PROTECT THE PLANET IN MULTIPLE WAYS
Coastal wetlands like mangroves offer a range of global and local benefits for the planet. Most notably, mangroves store more carbon per unit area than any other ecosystem on Earth and studies suggest that mangrove forests store up to 10 times more carbon per hectare than terrestrial forests. This carbon-storing superpower makes mangroves a critical part of the solution to climate change. In addition to this exceptional level of carbon sequestration, mangroves also provide vital habitats for marine life, protect regions from hazards such as land erosion and storm surges, and offer cultural services for local communities through ecotourism and education.
Human Potential & Empowerment
IMPACT SOCIAL JUSTICE AND GLOBAL INEQUALITY
Since 1990, the poorest 50% of the world’s population have only generated 7% of total global emissions. These countries are now also the ones that are most vulnerable to the impacts of climate change, which creates a moral imperative for people in the developed world to help mitigate the worst impacts and support these threatened communities.
By supporting global reforestation, you will not only be taking action for social justice but also creating meaningful change for equity and empowerment around the world. For example, Employ to Plant programs have already provided 14,734 people with access to education. In addition, reforestation employees have helped start 491 micro-enterprises—many of them conferring leadership positions on women!
By-the-numbers transparency on how your donations are applied to fight poverty and combat climate change!
%
funding to projects
Every dollar donated goes directly to fighting poverty, tackling climate change, and creating future prosperity for our world.
trees funded in 2022
This year alone, with the support of our generous donors we have already funded the planting of more than 90,000 mangroves
Months of employment
2030 UN global goals
%
Volunteer-Driven
to plant 100 trees
Every $20 will plant 100 trees, create 1 day of fair wage employment and remove around 1 ton of CO2 in a year
to be climate positive
Years of Operations
Fight poverty today and protect the planet for us all tomorrow
One-Time or Monthly Donations
From just $50 (or $10/month)
FROM $10/MONTH
(OR $50 FOR 250 TREES)
Climate Positive
Plans for Individuals
Higher personal offsets available
from $20/month
(or $240/year)
Climate Positive
Plans for Families
For 2 or more family members
from $40/month
(or $480/year)
SECURITY AND pRIVACY
Low Cost - High Impact
How Donations Are Used
